Health and Wellness is an evergreen niche. Many people need the services of health care professionals. Work from home, flexible hours at a career in alternative therapies like Acupuncture. Also, earn extra passive income through Affiliate marketing of Health and Beauty products
IKIGAI: Intersection of 4 Questions:
What you are good at (Your Talent & Skills),
What you Love (Your Passion),
What the world needs, and
What people will pay for
Ikigai way to identify your niche and micro-niche
- What I am GOOD AT
Trainer: Skills and certifications help me be a trainer: Soft skills, Experiential Learning through Games, certified Master Neurolinguistic Programming (NLP), Pranic Healing Teacher, certified SuJok Trainer, Director of Acupuncture and Alternative Medicine Academy
Healing: 10+ years’ experience in Acupuncture, SuJok, Hijama
Affiliated to All Tamil Nadu Acupuncture and Alternative Medicine Association (ATAMA),
Indian Academy of Acupuncture Sciences (IAAS), International SuJok Association (ISA), and
International Cupping Association (ICA).
- What I LOVE
Healing people, counseling and coaching them to better health
- What the world NEEDS
Natural alternative therapies and Ancient healing secrets to Vibrant Health
- What people will PAY for
Solutions for any or combination of:
Weight loss, belly fat, fatty liver, Digestive issues, heart issues,
Breathing issues, skin problems, constipation, piles,
Hormonal issues, fertility issues, Stones (Kidney, GB, UB),
Urinary Incontinence, insomnia, stress, mental health issues,
Calm mind, improve focus and attention, and many others.
1. Are you clear about your niche? My niche is clear.
2. What are the biggest challenges & fears you are facing when trying to choose your niche? (If you have already chosen your niche, please talk about how you chose your niche). *
My niche is Health & Wellness as I am an acupuncture professional and trainer. My micro niche is reducing belly fat. I have a personal success story. There are 4 daily habits that help bring Vibrant Health into a person’s life. They take a person N.E.A.R. Serene Wellness.
As they gain Vibrant Health, they can do 2 things to earn extra income working from home: Affiliate and/or network marketing of Health and Beauty products
Professional Career as an Acupuncture and Alternative Therapies Healer.
- Which category will your niche fit into? *
Health [Now Serene Wellness Area 1,2 and 3]
Wealth [Later Serene Wellness Area 4 and 5]
Relationships [Later Serene Wellness Area 6 and 7]
Hobbies / Arts / Crafts [Story Telling to kids: Serene Wellness Area 6 and 7]
Entertainment [Story Telling to kids: Serene Wellness Area 6 and 7]
4. What do you think about the competition in your niche? Are you afraid and worried that there are too many players? Or do you think that you can do better than them? (Try to give a detailed explanation).
Yes. There is a huge competition. I am not afraid or worried. My competition is always with myself. My results and feedback received from batch 2 must be better than batch 1 participants. I improve my game every step of the way.
My ideal customer avatar is Mrs. Seetha, aged 35-55 years married with teenage children. First demography is Chennai, then 6 major cities in India, then onto rest of the world. Social media edutainment is a great way to locate these ladies.
- What are some of the niche ideas you have in your mind right now? *
My niche ideas are:
Belly Loss Blueprint – Weight Loss Book
My 2nd book “Belly Loss Blueprint: Come N.E.A.R. Vibrant Health”,
and it has a companion workbook called “Belly Loss 5-Habits Workbook”:
The 5 habits are Natural Nutrition, Easy Exercises, Attractive Attitude, Rejuvenating Rest … woven together with Alternative therapies & Ancient Healing Secrets.
#workfromhome #healthywealthywoman #vibrantHealth #ReduceBellyFat
- What is the No.1 Thing you want to learn from your mentor about niche selection? *
Siddharth Rajsekar, my Tribe Building Mentor, Sidz (https://sidz.co/) asked me to research 1000 questions in at least 10 sub-areas of my micro niche and create a swipe file.
To Deepak Kanagaraju (https://digitaldeepak.com/), my Internship Master, I ask how to attract my 50 to 100 ideal customers, gift them to take a survey. free 121 consultations. I could offer them free or subsidized access to my online courses for feedback.
I learn the 9 skills of Digital Marketing till I Master them in order that I may more effectively, speedily meet, build trust, and nurture my target audience.
- What tools, methods, or approaches that you have used to discover your niche (or try to discover) in the past?I am happy with my niche and sub-niche also my USP “N.E.A.R. Vibrant Health”, an undertaking of Serene Wellness Academy. (Serene Wellness defines 7 Life Areas).
Research completed till now:
queries available in answerthepublic,
Amazon search for books,
Coursera and udemy search for courses,
blog search, free pdf downloads search.
Research in Aug 2020: (sidz challenge):
swipe file & buzzwords
quora to pick up related questions;
Clickbank (inspired by the copy),
medium.com for headlines,
Buzzsumo for trending content in my niche and micro-niche.
Actions to do:
(i) Build a swipe file and scrapbook,
(ii) 1000 Questions at least 10 for ten chapters,
(iii) create survey gifts include 2 questions:
“What is your biggest #1 challenge you want to learn?” or
“What prevents you from enjoying good health today?”
(iv) My Healthy Habits Evaluation Quiz is already available.
(v) For taking the survey they win free 121 for 15 minutes with me to understand their needs better
(vi) get 50 to 100 people to take the course and get amazing feedback and video testimonials: then split the video into 111 pieces of social media content as per Alyssa’s method
MY PLAN TO MAKE 1 CRORE+
A. FREELANCE PROJECTS F1. In training to earn thru freelancing and execution of full-funnel projects as a team. I like content marketing and copywriting, Google My Business, WordPress 5-page website. Create transcripts in pdf and eBooks from webinar and video content.
B. TRIBE BUILDING
T1. My books: “Serene Wellness: Daily Practise in 7 Areas” is a Blueprint for 7 books. Kindle or pdf version of the book as a free gift. the tripwire is 7 days online course, 7 weeks Serene Wellness Habits Workshop as Core Product. Profit Maximisers: Group weekly Masterminds, High Ticket 121 Coaching, Monthly membership community
T2. My 2nd book on Physical Health is nearing completion. “Belly Loss Blueprint: Come N.E.A.R. Vibrant Health” kindle, paperback, and audio version as Tripwire or free.
A companion workbook called “Belly Loss 5-days Habits Workbook” with 5-days online course Habits of Vibrant Health (currently ongoing as WhatsApp workshop with daily Zoom calls) and Healthy Habits Evaluation Quiz.
The core product is 3 months Habits of Vibrant Health.
Profit Maximizers: Group weekly Masterminds, High Ticket 121 Coaching,
A monthly membership community, Serene Wellness Associates (Health & Beauty Affiliates like network marketing)
Tripwire: Rs. 4999 (start and in 3 months upgrade to Rs. 14999)
Core Product: 3 months Rs. 14999 (in 6 months upgrade to Rs. 29999)
Profit Maximisers: Group weekly Mastermind Rs. 19999 for 6 months or Rs. 29999 for a year
T3. Specific daily healthy habits for the following:
Diabetes & BP, Kidney, Liver & GB Health,
Gut Health, Healthy Heart,
Hormonal Health, Fertile Families,
Age Gracefully etc.
T4. Similarly, the other areas of Serene Wellness also will have the same structure. The other 6 areas are Emo/Mental, Spiritual, Time Priority, Financial, Relationships (storytelling to inculcate values and strong beliefs), and Community Service.
T5. PROFESSIONAL courses: Train graduates to become Acupuncture specialists (1 Lakh),
Hijama practitioners (25k) and SuJok therapists (50k).
T6. Affiliate and Network Marketing of Health & Beauty products and services identified by Masterminds in our tribe “Belly Loss Oaks & Olives” (Oaks and Olives as per Bach remedies have these character traits: Oaks are ladies who overwork physically, they are drained out yet will not rest or cannot rest. Olives are ladies who are mentally exhausted).
MY experiences in Marketing, Sales & Branding
1. Customer Support for 250 software “products” (digital products in Datacomm and Telecom area). Coordinated with Sales & Marketing teams to write project proposals and get the sale. Also was in charge of huge client-specific software projects with up to 100-member teams.
- As a healer handled marketing and self-promotion through seminars and lectures.
- After starting Digital Marketing, ran few FB Ads. Got inquiries for Acupuncture and SuJok courses. The best most fruitful experience was after lockdown.
(i) Acupuncture Ad in Tamil sent thru Instagram Ad to ladies 25-50 years, around 20kn radius of Alandur. Both times some 10+ ladies responded with health queries. I sent them the solutions thru pictures and text instructions. They followed the instructions and had good relief.
(ii) Binge marketing 2 batches of BL5HW (Belly Loss 5-days Habits Workshop) conducted. The first batch had 10 participants all free. 2nd batch had participants a few Rs. 199 others Rs. 499. Many appreciated the reading material. Early results are positive. Waiting for testimonials from them after a month or 2.
I thank God that by profession I am in a very popular and high paying niche. Learning the basics of digital marketing. Freelancing jobs will help me learn various aspects of Digital Marketing life cycles.
A. Further Reading
- Online Business: Simple, Easy, now (Simple Easy Now Book 1) Kindle Edition by Gaurav Gurbaxani (Author)
- GIG ECONOMY IN INDIA RISING: GEN X-Millennial-Z [Print Replica] Kindle Edition by AMITAVA GHOSH (Author)
- The Gig Is Up: Thrive in the Gig Economy. Where Old Jobs Are Obsolete and Freelancing Is the Future Kindle Edition by Olga Mizrahi (Author)
- The Gig Economy: The Complete Guide to Getting Better Work, Taking More Time Off, and Financing the Life You Want Kindle Edition by Diane Mulcahy (Author)
B. Read these eBooks
- This eBook gives you a ground reality on what it takes to successfully create an income stream apart from your day job. A Step-by-Step Guide to Earn ₹70,000/- a Month by Freelance Digital Marketing
- Accomplished Freelancers who make Lakhs of Rupees each month reveal their business secrets for the first time for you! Stop Working for Peanuts – Freelancer Guide eBook Bundle
C. Join these courses & community
The freelance community at DigitalMarket.com
CALL TO JOIN HEALTH & BEAUTY TRIBE
Ladies can apply for membership to the Belly Loss Oaks & Olives FB Group. You will get free training to be an Entrepreneur and Health & Beauty Affiliate. DM Dr. Naseem Mariam with your name, cell number, city, and email id.
Instagram @naseemmacu https://www.instagram.com/naseemmacu
FB Group Belly Loss Oaks & Olives https://bit.ly/2ZMb88B
Twitter @naseemmacu https://www.twitter.com/naseemmacu
Website(s): https://serenewellness.coach ; https://drnaseemmariam.com
YouTube Serene Wellness Academy https://bit.ly/2O1MThe
Google My Biz https://tinyurl.com/DrNM-GMB
Keywords: work from home, Health & Beauty Ambassadors, Professional Healers, extra passive income, freelancing, GIG economy, Reduce Belly Fat, Vibrant Health, Serene Wellness
ABOUT NASEEM MARIAM
Dr. Naseem Mariam PhD (Acu) loves to heal people. Her mission is to inculcate the 5 N.E.A.R. habits of Vibrant Health in her tribe. N.E.A.R. stands for Natural Nutrition, Easy Exercises, Attractive Attitude, Rejuvenating Rest using Alternative therapies, and Ancient Healing Secrets of India. This is the first step towards Serene Wellness in 7 Areas.